A survey of digital marketing consultants was done in 2016. They were asked “What do you think will be single biggest trend in digital media and technology in 2016?”. Content Marketing, Mobile Marketing, Social Media Marketing, and Marketing Automation scored high and are services that are offered by RL Internet Corporation. Our Four Step Marketing process can potentially triple your sales, Call or schedule your free consultation today!
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Here, for your reference, is the full alphabetical break-down of activities which helps explain the results. For example, Big Data is surprisingly high, but this includes market insight and predictive analytics
- Big Data (including market and customer insight and predictive analytics)
- Content marketing
- Communities (Branded niche or vertical communities)
- Conversion rate optimisation (CRO) / improving website experiences
- Display (Banners on publishers, ad networks social media including retargeting and programmatic)
- Internet of Things (IoT) marketing applications Marketing Automation (including CRM, behavioural Email marketing and web personalisation)
- Mobile marketing (Mobile advertising, site development and apps)
- Paid search marketing, e.g. Google AdWords Pay Per Click Online PR (including influencer outreach)
- Partnerships including affiliate and co-marketing
- Search Engine Optimisation (SEO) S
- Social media marketing including Social CRM and Social Customer Care
- Wearables (e.g. Apple Watch, activity trackers, augmented reality)
Source: Smart Insights